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Onliness Statement graphic from Matchstic

Your “Onliness” Statement

One exercise *every* small business needs to do: Develop Your Onliness Statement. It’s a branding device I learned from Marty Neumeier  while working at NEUTRON, his design think tank in …

How to make an impact online

Inbound Content Marketing

The best way to make an impact online is to create great content. But what does that mean? It means you create content that your target audience wants, attracting them …

Maui Aerial Arts, Heather Booth

Maui Aerial Arts

Shelley can do everything.  After a brief conversation about my needs, she was able to translate what I didn’t even know I wanted for my business into a seamless website …

Honolulu Personal Trainer, Amy Forsyth

Honolulu Personal Trainer

Honolulu Personal Trainer came to me with familiar small business challenges: Needing a consistent method for communicating with current clients, not having enough time to blog (an important piece in …